Aasmah Mir presented an interesting programme on skin lightening on Radio 4. Although there was at least one interviewee who wanted to blame it all on western colonial imperialism, broader & more interesting lines were pursued as well
One small point of language really intrigued me. Aasmah & her Asian interviewees expressed their distaste for the word wheatish, on the grounds that it sounds awful, as well as what it represents. I wonder where this comes from? Could it be a British Asian coinage or possibly Pakistani rather than Indian? The word I remember from marriage adverts in the Indian press was wheaten, which is at least euphonious